Quick View
Project
Construction SaaS Platform
Role
Product Lead /
Founding Designer
Result
As Product Lead , I represent the company at various competitions and industry events.
Qualified, The 3rd Creww Taiwan-Japan Startup Acceleration Program
Selected to join the 2025 GenAI Stars generative AI accelerator program
Selected for the 24th New Innovation Business Award final round
Workshop
When I first receive a project, I usually conduct industry knowledge research.
After completing this research, considering the complexity of the industry and the time pressure,
I decided to organize a workshop to quickly analyze key pain points based on insights from on-site users.
Workshop Execution Steps
Each participant lists all relevant roles.
List the pain points corresponding to each category.
Each participant explains their actions and perspectives.
Conduct a voting session based on Solvability and Importance.


Participants:
Company Owner
BIM Engineer (8 yrs)
Materials Sales Rep (10 yrs, incl. 2 yrs as Site Manager in Maldives)
Site Manager (10 yrs in Taiwan)
Workshop Summary
List the pain points corresponding to each category.
Construction Owner
Pain Points:
Project delays with unclear causes (4,4)
No real-time visibility of progress, materials, or costs (4,4)
Difficult schedule control (4,3)
Frequent client requirement changes (2,0)
Labor shortages and inconsistent quality (1,0)
BIM Modeling
Pain Points:
Inconsistent standards / Communications Gap Between Team(4,4)
Issue of responsibility (4,4)
Low drafting efficiency (4,0))
Drawing Not Meet Requirement (4,0))
Construction Management
Pain Points:
Information chaos / Time-consuming paperwork (4,3)
Labor/equipment scheduling issues (4,3)
Communications Gap Between Team(3,3)
Disorganized material inventory (2,2)
Insufficient manpower (0.0)
Labor quality issues (0.0)
Architect Team
Pain Points:
Drawing errors cause construction delays(4,3)
Frequent design changes are hard to manage(4,3)
Inconsistent standards (3,3)
Low drafting efficiency (2,0)
Architect lacks on-site experience (2,0)
Supervising Unit
Pain Points:
Tedious review tracking (4,4)
Inconsistent/opaque acceptant standards (0,3)
Insufficient manpower (1.0)
Site Execution
Pain Points:
Disorganized material inventory and equipment scheduling (4,4)
Cumbersome reporting and inspections (4,4)
Unprofessional Workers (3,2)
Poor quality control → rework
Report unmatch on-site conditions (2,2)
Complicated paperwork across multiple platforms (4,4)
Hard to access site info (2,1)
User Pain Point Matrix Diagram
After the workshop, I consolidated and narrowed down the main pain points,
I used a matrix diagram to categorize them into different sections.

As shown in the matrix, users reached a consensus on their challenges.
The quadrant in the upper-right corner highlights the core priority pain points that need to be addressed first:
Progress and schedule management
Information transparency and collaboration
Documentation complexity
Cost and efficiency
Next, we conducted interviews with direct users regarding their workflow.
Story Workflow

Wang Jia-Yu (35/Male)
Site Supervisor
10 years of experience
Plan daily tasks:
Review schedule, check feasibility, allocate manpower, materials, and equipment.
Record and plan:
Log daily progress, review completed work, and prepare next day’s plan.
Analyze performance:
Monthly review of finance, material usage, progress, and project health.
Quality check:
Submit weekly inspection reports to PCM.
Handle issues:
Receive defect reports and implement corrections.

Shu Wei-Fan (36/Male)
BIM Engineer
8 years of experience
Pre-project planning:
Estimate drawing/modeling time based on client schedule.
Modeling & coordination:
Build 3D BIM models thought Autodesk Revit, resolve conflicts with architects.
Deliverables:
Finalize 3D model, generate 2D drawings for client approval.
Site Inspection
BIM engineers also conduct on-site inspections during the construction phase.
Design opportunity
Now, let's dive into brainstorming about the design opportunity that solves the pain point

MVP Decision
After completing the initial research, I gathered the whole team (including the founder, engineering team, design team, and project manager) to decide on the MVP direction.
During the discussion, we reviewed the material cost system. Since it requires on-site data collection, system development, and has high dependencies, we decided to move it to the next phase.
For this phase, we will focus on the other core systems, starting with design drafts to quickly validate product value and support business needs.
Wireframing
Next, we drafted wireframes to ensure the design concepts and processes met the needs of stakeholders and users.
Our team received very positive feedback from this meeting!




Design System
Showcase
Project Management
Calender Management
Progress Control System
BIM Dashboard
AI Chatbox
Issue Management
Daily Log System
Construction Dashboard
Other Project